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What Should Nokia Do ?

Tomorrow Nokia will probably announce their demise. So I’ll write here what Nokia should actually have done. Two years ago at least.

  • Put Symbian on life support. This is a no brainer but life support in Nokia context will probably mean a 1000 headcount considering all the legacy to support.

  • No more S40. All devices under 150EUR come with Symbian^2. We all say Symbian is crap but it’s still a lot better than anything else in featurephone space.

  • Don’t do 100 phones at a time. Nobody needs to choose from 30 models in a given range. Focus on a much smaller number and do them well. Nokia knows how to, technically, build good phones. But it fails at building compelling phones.

  • And finally, get the Maemo/MeeGo team on top. They seem to be the only team capable of delivering in interesting product in the last 2 years, even against the rest of the company. And then make them integrate Android for everything from midrange to highend. And meanwhile make them do a MeeGo tablet.

But this is not what Nokia will do.

/tech | edited on 2011/02/10 -- permalink, click to comment
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